@keyframes apx-button-flow{0%{background-position:0 50%}50%{background-position:100% 50%}100%{background-position:0 50%}}
.b-pricing.has-apx-bg-image{background-image:linear-gradient(rgba(242,240,236,.92),rgba(242,240,236,.92)),var(--apx-section-image);background-size:cover;background-position:center}

/* 1.3.1: aligned submenu controls */
.b-nav-item>[data-submenu-toggle],.b-submenu-item>[data-submenu-toggle]{position:relative;display:inline-grid;place-items:center;flex:0 0 22px;width:22px;height:22px;margin:0;padding:0!important;font-size:0!important;line-height:1;transform:none}
.b-nav-item>[data-submenu-toggle]:before{content:"";width:6px;height:6px;border-right:1.5px solid currentColor;border-bottom:1.5px solid currentColor;transform:translateY(-2px) rotate(45deg)}
.b-submenu-item>[data-submenu-toggle]:before{content:"";width:6px;height:6px;border-top:1.5px solid currentColor;border-right:1.5px solid currentColor;transform:translateX(-2px) rotate(45deg)}
.b-submenu-item>a{min-width:0}.b-submenu-item>[data-submenu-toggle]{margin-right:3px}.b-nav-item.is-open>[data-submenu-toggle]:before{transform:translateY(2px) rotate(225deg)}.b-submenu-item.is-open>[data-submenu-toggle]:before{transform:translateX(2px) rotate(225deg)}

/* 1.3.1: popup must never create a horizontal scrollbar */
.b-modal{max-width:100vw;overflow:hidden}.b-modal-card{grid-template-columns:minmax(0,1fr) minmax(0,1fr);width:min(900px,calc(100vw - 48px));max-width:100%;overflow-x:hidden;overflow-y:auto;overscroll-behavior:contain}.b-modal-card>*{min-width:0}.b-modal .wpcf7,.b-modal .wpcf7-form,.b-modal .wpcf7 form,.b-modal .wpcf7 form>p,.b-modal .wpcf7-form-control-wrap{width:100%;max-width:100%;min-width:0}.b-modal .wpcf7-form-control-wrap{display:block}.b-modal .wpcf7 input:not([type=checkbox]),.b-modal .wpcf7 textarea,.b-modal .wpcf7 select{min-width:0;max-width:100%}.b-modal .wpcf7-acceptance label,.b-modal .wpcf7-acceptance label span{min-width:0}.b-modal .wpcf7-acceptance label span{overflow-wrap:anywhere}.b-modal .wpcf7-response-output{max-width:100%;overflow-wrap:anywhere}
@media(max-width:820px){.b-nav-item>[data-submenu-toggle],.b-submenu-item>[data-submenu-toggle]{width:38px;height:38px;flex-basis:38px;margin:0}.b-modal-card{width:calc(100vw - 20px);max-width:calc(100vw - 20px);padding-left:22px;padding-right:22px}.b-modal .wpcf7 form{width:100%}}

/* 1.4: one horizontal rhythm across the site */
:root{--apx-container:1440px;--apx-gutter:clamp(24px,5vw,72px);--apx-pad:max(var(--apx-gutter),calc((100vw - var(--apx-container))/2))}
.b-header,.b-hero,.b-diagnostic,.b-cycle,.b-services,.b-pricing,.b-guarantees,.b-deliver,.b-lead,.b-seo,.b-footer,.inner-hero,.inner-cards,.inner-split,.inner-process,.about-manifest,.about-values,.cases-page,.contacts-page,.legal,.subservice-content,.subservice-chart,.service-logic,.service-seo,.apx-page,.apx-service-hero,.apx-section,.apx-lead{padding-left:var(--apx-pad)!important;padding-right:var(--apx-pad)!important}.b-proof{left:var(--apx-pad)!important}.b-home-main>section,.b-site main>section{min-width:0}.b-service-cards,.b-guarantee-list,.b-diag-shell{max-width:calc(var(--apx-container) - 220px)}

/* 1.4: clear price introduction */
.b-pricing .b-section-title{display:grid;grid-template-columns:220px minmax(0,1.15fr) minmax(280px,.65fr);gap:clamp(24px,4vw,70px);align-items:end;max-width:none}.b-pricing .b-section-title h2{max-width:760px;text-wrap:balance}.b-pricing .b-section-title p{margin:0 0 6px;max-width:480px;font-size:16px}.b-price-grid{margin-top:70px}

/* 1.4: modern menu motion */
.b-submenu{background:linear-gradient(145deg,rgba(19,16,23,.98),rgba(11,10,14,.98));backdrop-filter:blur(24px);transform:translateY(14px) scale(.97);transform-origin:top;transition:opacity .24s ease,transform .32s cubic-bezier(.2,.8,.2,1),visibility .24s;border-color:rgba(255,255,255,.14);overflow:visible}.b-submenu--nested{transform:translateX(-10px) scale(.97);transform-origin:left top}.has-submenu:hover>.b-submenu,.has-submenu:focus-within>.b-submenu,.has-submenu.is-open>.b-submenu{transform:translateY(0) scale(1)}.b-submenu-item.has-submenu:hover>.b-submenu--nested,.b-submenu-item.has-submenu:focus-within>.b-submenu--nested,.b-submenu-item.has-submenu.is-open>.b-submenu--nested{transform:translateX(0) scale(1)}.b-submenu-item{border-radius:12px;transition:background .25s,transform .25s}.b-submenu-item:hover{background:rgba(255,255,255,.04);transform:translateX(3px)}.b-submenu a{position:relative}.b-submenu a:after{content:"";position:absolute;left:12px;right:12px;bottom:5px;height:1px;background:linear-gradient(90deg,var(--apx-start),var(--apx-middle),transparent);transform:scaleX(0);transform-origin:left;transition:transform .3s}.b-submenu a:hover:after{transform:scaleX(1)}.b-nav-item>[data-submenu-toggle],.b-submenu-item>[data-submenu-toggle]{border-radius:50%;transition:background .25s,color .25s,transform .3s}.b-nav-item:hover>[data-submenu-toggle],.b-submenu-item:hover>[data-submenu-toggle],.has-submenu.is-open>[data-submenu-toggle]{background:linear-gradient(135deg,rgba(255,40,93,.3),rgba(156,32,231,.3));color:#fff;box-shadow:0 0 20px rgba(205,30,148,.18)}

/* 1.4: precise modal close */
.b-modal-close{display:grid!important;place-items:center;padding:0!important;font-size:0!important;line-height:1;transition:transform .28s,background .28s,border-color .28s}.b-modal-close:before,.b-modal-close:after{content:"";position:absolute;width:16px;height:1.5px;border-radius:2px;background:#17151a}.b-modal-close:before{transform:rotate(45deg)}.b-modal-close:after{transform:rotate(-45deg)}.b-modal-close:hover{transform:rotate(90deg);background:#fff;border-color:#a51b72;box-shadow:0 8px 25px rgba(139,24,103,.18)}

/* 1.4: individual service interactives */
.service-logic{padding-top:110px;padding-bottom:110px;background:#09090c;color:#fff}.service-logic>header{display:grid;grid-template-columns:220px minmax(0,1fr) minmax(280px,.55fr);gap:clamp(24px,4vw,70px);align-items:end}.service-logic>header>span,.service-seo__head>span{font:10px monospace;letter-spacing:.12em;color:#e72a8a}.service-logic h2{max-width:780px;margin:0;font-size:clamp(44px,5.5vw,82px);line-height:.93;letter-spacing:-.055em;text-wrap:balance}.service-logic header p{margin:0;color:#aaa4ad;line-height:1.65}.service-visual{margin:70px 0 0 220px;padding:22px;border:1px solid #2e2933;border-radius:30px;background:linear-gradient(145deg,#131117,#0d0c10);box-shadow:0 35px 100px rgba(0,0,0,.42);overflow:hidden}.service-visual__stage{position:relative;min-height:430px;padding:42px;display:flex;align-items:center;justify-content:center;gap:18px;border-radius:22px;background:radial-gradient(circle at 75% 25%,rgba(192,29,148,.2),transparent 32%),#0d0c11;overflow:hidden}.service-visual__stage i{position:relative;z-index:2;font-style:normal;transition:transform .55s cubic-bezier(.2,.8,.2,1),opacity .35s,filter .35s,box-shadow .35s}.service-visual__stage i b{font:10px monospace}.service-visual__stage i span{font-size:12px}.service-visual__stage i.is-active{filter:brightness(1.24);box-shadow:0 0 42px rgba(224,35,146,.25)}.service-visual__controls{display:grid;grid-template-columns:repeat(4,1fr);gap:8px;margin-top:14px}.service-visual__controls button{display:flex;align-items:center;gap:10px;padding:14px;border:1px solid #2b2730;border-radius:12px;background:#151219;color:#a9a3ad;text-align:left;cursor:pointer;transition:.3s}.service-visual__controls button span{font:9px monospace;color:#dd2587}.service-visual__controls button:hover,.service-visual__controls button.is-active{color:#fff;border-color:#87345f;background:linear-gradient(115deg,rgba(255,40,93,.18),rgba(142,32,221,.2));transform:translateY(-2px)}
.service-logic--bars .service-visual__stage{align-items:flex-end;padding-bottom:75px}.service-logic--bars .service-visual__stage i{flex:1;max-width:180px;height:32%;padding:18px;border-radius:16px 16px 6px 6px;background:linear-gradient(180deg,var(--apx-start),var(--apx-middle),var(--apx-end))}.service-logic--bars .service-visual__stage i:nth-child(2){height:48%}.service-logic--bars .service-visual__stage i:nth-child(3){height:67%}.service-logic--bars .service-visual__stage i:nth-child(4){height:88%}.service-logic--bars .service-visual__stage i span{position:absolute;left:0;right:0;bottom:-38px;color:#ddd;text-align:center;font-weight:700;white-space:nowrap}.service-logic--bars .service-visual__stage i b{color:#fff}.service-logic--bars .service-visual__stage i.is-active{transform:translateY(-10px)}
.service-logic--browser .service-visual__stage i,.service-logic--flow .service-visual__stage i{width:30%;min-height:190px;padding:24px;border:1px solid #39323f;border-radius:20px;background:linear-gradient(145deg,#201825,#111015)}.service-logic--browser .service-visual__stage i{margin-left:-9%;transform:translateY(calc((var(--visual-index,0))*1px))}.service-logic--browser .service-visual__stage i:first-child{margin-left:0}.service-logic--browser .service-visual__stage i:before{content:"";display:block;height:9px;margin:-8px -8px 45px;border-radius:8px;background:linear-gradient(90deg,#fe2a67 8%,#7a2ee9 8% 42%,#2c2830 42%)}.service-logic--browser .service-visual__stage i.is-active{transform:translateY(-18px) scale(1.03);z-index:5}.service-logic--browser .service-visual__stage i span,.service-logic--flow .service-visual__stage i span{display:block;margin-top:18px;font-size:16px}.service-logic--flow .service-visual__stage i:nth-child(2){transform:translateY(30px)}.service-logic--flow .service-visual__stage i:nth-child(3){transform:translateY(60px)}.service-logic--flow .service-visual__stage i:nth-child(4){transform:translateY(90px)}.service-logic--flow .service-visual__stage i.is-active{border-color:#db2a8c;background:linear-gradient(145deg,#511435,#1d142a);transform:translateY(-10px)}
.service-logic--catalog .service-visual__stage{display:grid;grid-template-columns:repeat(2,minmax(0,230px));align-content:center}.service-logic--catalog .service-visual__stage i{min-height:135px;padding:20px;border-radius:18px;background:#f0ede8;color:#17151a}.service-logic--catalog .service-visual__stage i:after{content:"";display:block;width:70%;height:38px;margin-top:28px;border-radius:9px;background:linear-gradient(90deg,#d9d3da,#f8f6f2)}.service-logic--catalog .service-visual__stage i.is-active{transform:scale(1.04);background:linear-gradient(135deg,#fff,#f7d6eb)}
.service-logic--commerce .service-visual__stage i{width:22%;padding:25px 18px;border-radius:50%;aspect-ratio:1;display:grid;place-items:center;text-align:center;background:linear-gradient(145deg,#26132a,#111015);border:1px solid #5b2a4c}.service-logic--commerce .service-visual__stage i:after{content:"→";position:absolute;right:-28px;color:#8d3ad9;font-size:24px}.service-logic--commerce .service-visual__stage i:last-of-type:after{display:none}.service-logic--commerce .service-visual__stage i.is-active{transform:scale(1.1);background:linear-gradient(135deg,var(--apx-start),var(--apx-middle))}
.service-logic--identity .service-visual__stage i{position:absolute;width:250px;height:145px;padding:24px;border:1px solid #39323f;border-radius:20px;background:linear-gradient(135deg,#1b171f,#2b1225)}.service-logic--identity .service-visual__stage i:nth-child(1){transform:translate(-55%,-45%)}.service-logic--identity .service-visual__stage i:nth-child(2){transform:translate(55%,-45%)}.service-logic--identity .service-visual__stage i:nth-child(3){transform:translate(-55%,45%)}.service-logic--identity .service-visual__stage i:nth-child(4){transform:translate(55%,45%)}.service-logic--identity .service-visual__stage i.is-active{border-color:#e72a8a;z-index:4;box-shadow:0 20px 60px rgba(200,35,142,.28)}
.service-logic--orbit .service-visual__stage:before,.service-logic--audience .service-visual__stage:before{content:"";position:absolute;width:300px;height:300px;border:1px solid #6e2c67;border-radius:50%;box-shadow:0 0 70px rgba(161,31,170,.14)}.service-logic--orbit .service-visual__stage:after{content:"APNEX";position:absolute;display:grid;place-items:center;width:130px;height:130px;border-radius:50%;background:linear-gradient(135deg,var(--apx-start),var(--apx-middle));font-weight:800}.service-logic--orbit .service-visual__stage i{position:absolute;width:105px;height:105px;display:grid;place-items:center;border-radius:50%;background:#1b1720;border:1px solid #4b3c50}.service-logic--orbit .service-visual__stage i:nth-child(1){transform:translateY(-170px)}.service-logic--orbit .service-visual__stage i:nth-child(2){transform:translateX(190px)}.service-logic--orbit .service-visual__stage i:nth-child(3){transform:translateY(170px)}.service-logic--orbit .service-visual__stage i:nth-child(4){transform:translateX(-190px)}.service-logic--orbit .service-visual__stage i.is-active{background:#4a153b;border-color:#ff347f;transform:scale(1.13)}
.service-logic--keywords .service-visual__stage{display:block;padding:55px 10%}.service-logic--keywords .service-visual__stage i{display:flex;align-items:center;justify-content:space-between;width:var(--kw,65%);margin:14px 0;padding:19px 22px;border-radius:14px;background:linear-gradient(90deg,#3c1732,#17131b);border:1px solid #42243b}.service-logic--keywords .service-visual__stage i:nth-child(2){--kw:78%}.service-logic--keywords .service-visual__stage i:nth-child(3){--kw:90%}.service-logic--keywords .service-visual__stage i:nth-child(4){--kw:100%}.service-logic--keywords .service-visual__stage i.is-active{transform:translateX(12px);background:linear-gradient(90deg,#a51b70,#4720a5)}
.service-logic--audience .service-visual__stage i{position:absolute;width:180px;height:180px;display:grid;place-items:center;border-radius:50%;border:1px solid rgba(255,255,255,.2);background:rgba(167,31,134,.13);backdrop-filter:blur(6px)}.service-logic--audience .service-visual__stage i:nth-child(1){transform:translate(-90px,-65px)}.service-logic--audience .service-visual__stage i:nth-child(2){transform:translate(90px,-65px)}.service-logic--audience .service-visual__stage i:nth-child(3){transform:translate(-90px,65px)}.service-logic--audience .service-visual__stage i:nth-child(4){transform:translate(90px,65px)}.service-logic--audience .service-visual__stage i.is-active{background:linear-gradient(135deg,rgba(255,40,93,.7),rgba(114,48,230,.7));z-index:5;transform:scale(1.08)}
.service-logic--scanner .service-visual__stage{display:grid;grid-template-columns:repeat(2,minmax(0,260px));align-content:center}.service-logic--scanner .service-visual__stage:after{content:"";position:absolute;left:12%;right:12%;height:2px;background:#ff2e78;box-shadow:0 0 20px #ff2e78;animation:apxScan 3s ease-in-out infinite}.service-logic--scanner .service-visual__stage i{padding:28px;border:1px solid #343039;border-radius:18px;background:#151219}.service-logic--scanner .service-visual__stage i span{display:block;margin-top:12px}.service-logic--scanner .service-visual__stage i.is-active{border-color:#ff2e78;background:#281322}@keyframes apxScan{0%,100%{transform:translateY(-145px)}50%{transform:translateY(145px)}}
.service-logic--pulse .service-visual__stage:before{content:"";position:absolute;left:10%;right:10%;height:2px;background:linear-gradient(90deg,var(--apx-start),var(--apx-middle),var(--apx-end))}.service-logic--pulse .service-visual__stage i{width:120px;height:120px;display:grid;place-items:center;text-align:center;border-radius:50%;background:#16131a;border:1px solid #71365e}.service-logic--pulse .service-visual__stage i.is-active{transform:scale(1.12);background:linear-gradient(135deg,var(--apx-start),var(--apx-middle));animation:breathe 1.8s infinite}

/* 1.4: readable SEO section on every service page */
.service-seo{padding-top:110px;padding-bottom:110px;background:#eeebe6;color:#111;display:grid;grid-template-columns:minmax(280px,.75fr) minmax(0,1.25fr);gap:clamp(50px,8vw,130px)}.service-seo__head{position:sticky;top:40px;align-self:start}.service-seo__head h2{margin:40px 0 24px;font-size:clamp(40px,5vw,72px);line-height:.95;letter-spacing:-.055em;text-wrap:balance}.service-seo__head p{max-width:440px;color:#716b74;line-height:1.65}.service-seo__copy{line-height:1.75;color:#5d5860}.service-seo__copy h2,.service-seo__copy h3{color:#171519;line-height:1.15;letter-spacing:-.025em}.service-seo__copy h2{font-size:34px;margin:0 0 25px}.service-seo__copy h3{font-size:24px;margin:42px 0 15px;padding-top:28px;border-top:1px solid #ccc6c0}.service-seo__copy ul,.service-seo__copy ol{padding:0;list-style:none}.service-seo__copy li{position:relative;padding:12px 0 12px 27px;border-bottom:1px solid rgba(100,91,99,.15)}.service-seo__copy li:before{content:"";position:absolute;left:3px;top:21px;width:7px;height:7px;border-radius:50%;background:linear-gradient(135deg,var(--apx-start),var(--apx-middle))}.service-seo__copy a{color:#a01871;text-decoration:underline;text-underline-offset:4px}

@media(max-width:1000px){.service-logic>header{grid-template-columns:160px 1fr}.service-logic>header p{grid-column:2}.service-visual{margin-left:160px}.service-logic--orbit .service-visual__stage i:nth-child(2){transform:translateX(160px)}.service-logic--orbit .service-visual__stage i:nth-child(4){transform:translateX(-160px)}}
@media(max-width:820px){:root{--apx-pad:20px}.b-pricing .b-section-title,.service-logic>header,.service-seo{display:block}.b-pricing .b-section-title p{margin-top:24px}.b-price-grid{margin-top:42px}.service-logic,.service-seo{padding-top:75px;padding-bottom:75px}.service-logic header p{margin-top:25px}.service-visual{margin:45px 0 0;padding:12px;border-radius:22px}.service-visual__stage{min-height:360px;padding:25px 16px}.service-visual__controls{grid-template-columns:1fr 1fr}.service-seo__head{position:static}.service-seo__copy{margin-top:45px}.service-logic--browser .service-visual__stage i,.service-logic--flow .service-visual__stage i{width:40%;min-height:160px;margin-left:-16%}.service-logic--browser .service-visual__stage i:first-child,.service-logic--flow .service-visual__stage i:first-child{margin-left:0}.service-logic--identity .service-visual__stage i{width:47%;height:130px}.service-logic--identity .service-visual__stage i:nth-child(1){transform:translate(-48%,-52%)}.service-logic--identity .service-visual__stage i:nth-child(2){transform:translate(48%,-52%)}.service-logic--identity .service-visual__stage i:nth-child(3){transform:translate(-48%,52%)}.service-logic--identity .service-visual__stage i:nth-child(4){transform:translate(48%,52%)}.service-logic--orbit .service-visual__stage:before{width:220px;height:220px}.service-logic--orbit .service-visual__stage:after{width:90px;height:90px;font-size:12px}.service-logic--orbit .service-visual__stage i{width:82px;height:82px}.service-logic--orbit .service-visual__stage i:nth-child(1){transform:translateY(-125px)}.service-logic--orbit .service-visual__stage i:nth-child(2){transform:translateX(125px)}.service-logic--orbit .service-visual__stage i:nth-child(3){transform:translateY(125px)}.service-logic--orbit .service-visual__stage i:nth-child(4){transform:translateX(-125px)}.service-logic--audience .service-visual__stage i{width:145px;height:145px}.service-logic--audience .service-visual__stage i:nth-child(1){transform:translate(-60px,-55px)}.service-logic--audience .service-visual__stage i:nth-child(2){transform:translate(60px,-55px)}.service-logic--audience .service-visual__stage i:nth-child(3){transform:translate(-60px,55px)}.service-logic--audience .service-visual__stage i:nth-child(4){transform:translate(60px,55px)}.service-logic--commerce .service-visual__stage{gap:7px}.service-logic--commerce .service-visual__stage i{width:24%;font-size:10px}.service-logic--commerce .service-visual__stage i:after{right:-9px;font-size:15px}.b-modal-close{right:12px;top:12px}}
@media(max-width:520px){.service-visual__controls{grid-template-columns:1fr}.service-logic h2{font-size:42px}.service-visual__stage{min-height:320px}.service-logic--bars .service-visual__stage{gap:7px;padding:25px 9px 65px}.service-logic--bars .service-visual__stage i{padding:10px 7px}.service-logic--bars .service-visual__stage i span{font-size:9px;white-space:normal;bottom:-42px}.service-logic--catalog .service-visual__stage,.service-logic--scanner .service-visual__stage{grid-template-columns:1fr 1fr;gap:8px}.service-logic--catalog .service-visual__stage i,.service-logic--scanner .service-visual__stage i{padding:14px;min-width:0}.service-logic--keywords .service-visual__stage{padding:38px 12px}.service-logic--keywords .service-visual__stage i{min-width:62%;padding:14px}.service-logic--flow .service-visual__stage{align-items:center}.service-logic--flow .service-visual__stage i{padding:14px}.service-logic--flow .service-visual__stage i span{font-size:11px}.service-logic--pulse .service-visual__stage i{width:78px;height:78px;font-size:9px}.service-seo__copy h2{font-size:28px}}